Sunday, June 21, 2009

Craft Cider

Craft cider is real cider made by people who take a pride in keeping things small scale and just a little bit amateurish, which is fair enough I suppose. Craft cider making is said to be at about the same stage as craft ale brewing was 25 years ago, so that's an unfortunate situation to be in without great prospects really if you think about it. The crafty craft cider makers are going to have to up their act if they want to be taken seriously as small business owners with a duty to provide a consistent quality product, in the form of pleasant and drinkable real full juice cider and perry, not some quaintly eccentric and accident prone concoction that come out of somebody's airing cupboard.